Confidence as a catalyst

Confidence can act as a catalyst for growth, development and change.

Tuesday, September 1, was my last day as the Digital Marketing Director at Buffalo Niagara Partnership.

I decided to step down from my role.

Why? Because I wanted to get gutsy and follow my dreams.

c confidenceI have a passion for connecting with people, specifically entrepreneurs and small businesses.

I’m also a total social media dork; I love learning about the changing landscape and testing new tools, platforms and strategies to achieve more engagement and reach.

So, I’m taking the plunge and pursuing it full time; I’m building a business.

My recent lifestyle (working from 6-10 p.m. on week nights, and from 10 a.m. – 6 p.m. on weekends) has taught me that you can’t build a business on the side.

Well, you can – but I want to be building this thing all day long.

I feel extremely overwhelmed with emotion. I am excited and scared and hopeful and inspired and elated.

However, I am reminding myself every single day (about every hour of the day) that it’s okay to feel overwhelmed.

In fact, if I wasn’t overwhelmed by how much I had to do, and how many unknowns I had ahead of me, I would be setting myself up for a very rude awakening.

I know that I am going to have a lot of sleepless nights.

I know that I am going to fail and learn and grow.

I also know that I am going to tasks risks and as a result, do some great work for my clients.

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